Based in Cheltenham, UK, Digital Tourism Group is a Coaley Peak® company that has helped hundreds of tourism and hospitality brands achieve measurable growth through strategic digital marketing.
Digital Tourism Group was founded in 2019 as part of Coaley Peak® Ltd, born from a clear gap in the market: tourism brands deserved a marketing partner that truly understood their industry, not a generalist agency learning on the job.
Starting with a small team in Cheltenham, we quickly earned a reputation for delivering measurable results. Our deep understanding of traveller behaviour, booking funnels, and seasonal dynamics set us apart from traditional agencies.
Today, as a Coaley Peak® company based in Cheltenham, Gloucestershire, we serve more than 100 clients ranging from boutique properties to international hotel groups, national tourism boards, and major airlines. Our approach remains the same: combine industry expertise with cutting-edge marketing technology to drive real business outcomes.
Our four core values guide every decision, campaign, and client interaction across our organisation.
Every strategy, campaign, and creative asset is designed with measurable outcomes in mind. We do not just generate impressions; we drive bookings, revenue, and sustainable growth.
The travel industry evolves rapidly, and so do we. We continuously invest in emerging technologies, platforms, and methodologies to keep our clients ahead of the curve.
We treat every client relationship as a long-term partnership. Our high client retention rate reflects our commitment to transparency, collaboration, and genuine investment in your success.
Based in Cheltenham, UK, we bring a global perspective to every campaign while respecting local cultures and markets, serving clients across the world from our Gloucestershire headquarters.
Our headquarters in Cheltenham, Gloucestershire, puts us at the heart of the UK while serving tourism brands around the world.
Headquarters
Cheltenham, Gloucestershire
United Kingdom
As part of Coaley Peak® Ltd, we hold industry-recognised certifications and government frameworks that underpin our commitment to quality, security, and best practice.
UKAS / British Assessment Bureau
Quality management system certification
UKAS
Information security management
UK Government
Cybersecurity commitment across five core elements
Certified Google Ads management
Living Wage Foundation
Staff and contractors paid above National Living Wage
UK Government
Committed employer — DCS038699
Information Commissioner's Office
Data protection registration — ZA505303
Crown Commercial Service
UK Government procurement framework
UK Government
Supporting military employment
Whether you are a potential client, future team member, or industry partner, we would love to connect.
