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Tourism Marketing in Chile

Chile stretches 4,300km from the Atacama Desert — the driest place on Earth — to the glaciers of Patagonia, offering extraordinary geographic diversity within a single country. Torres del Paine, Easter Island, the Chilean wine valleys, and Santiago's vibrant urban culture attract over 4.5 million international visitors annually. We help Chilean operators reach international travellers and build brands around Chile's remarkable natural and cultural diversity.

Digital Tourism Group is a Coaley Peak® agency
Stephen Grindley
Stephen Grindley
Director

Interested in Chile? Stephen oversees all client engagements personally — reach out to discuss how we can help grow your brand.

Our Approach

How We Help Tourism Brands in Chile

Tailored marketing strategies for Chile's tourism and hospitality sector, informed by local market knowledge and global best practices.

01

Patagonia & Torres del Paine

Market Torres del Paine and Chilean Patagonia to adventure trekkers and luxury lodge guests from worldwide.

02

Atacama & Stargazing Tourism

Promote the Atacama Desert's other-worldly landscapes and world-class astronomical observatories to adventure and science travellers.

03

Wine Tourism

Market Chile's wine valleys — Maipo, Colchagua, Casablanca — to wine enthusiasts from North America and Europe.

04

Easter Island Marketing

Promote Rapa Nui (Easter Island) as one of the world's most remote and fascinating cultural destinations.

Market Intelligence

Chile Tourism at a Glance

Key facts and figures about the tourism market in Chile.

Chile received 4.5 million international tourists in 2023.

Source: Subsecretaría de Turismo de Chile 2023

Torres del Paine was voted the world's 8th Wonder by VirtualTourist.

Source: VirtualTourist

Chile has 7 UNESCO World Heritage Sites including Easter Island and Valparaíso.

Source: UNESCO World Heritage Centre

Chile's wine exports exceed $2 billion annually, making wine tourism a significant draw.

Source: Wines of Chile

Key Destinations

Key Cities & Towns

We help tourism brands in these key Chile destinations reach international travellers and drive bookings.

SantiagoValparaísoSan Pedro de AtacamaPuerto NatalesPucónViña del MarLa SerenaPunta ArenasCastro (Chiloé)Easter Island
Attractions

Notable Attractions

Iconic attractions and experiences that draw visitors to Chile.

Torres del Paine
Atacama Desert
Easter Island
Valparaíso Street Art
Chilean Wine Country
Marble Caves
Moon Valley
Chiloé Island
Lake District
Cape Horn
Market Connections

Source Markets & Outbound Travel

Understanding where visitors come from and where Chile's travellers go is key to effective tourism marketing.

Key Inbound Markets

Where Chile's international visitors come from.

Outbound Travel Markets

Where Chile's residents travel to most frequently.

Americas

More Locations in Americas

Explore our tourism marketing services across other Americas markets.

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Mexico 🇲🇽

Tourism marketing for Mexican hotels, resorts, and travel operators attracting international visitors to one of the world's top tourism destinations.

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Caribbean 🏝️

Tourism marketing for Caribbean hotels, resorts, and travel operators across the region's island destinations.

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Tourism marketing in Brazil

Brazil 🇧🇷

Tourism marketing for Brazilian hotels, resorts, and travel operators attracting international visitors to South America's largest tourism market.

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Tourism marketing in Canada

Canada 🇨🇦

Tourism marketing for Canadian hotels, lodges, and travel operators attracting international visitors to one of the world's most naturally spectacular destinations.

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Costa Rica 🇨🇷

Tourism marketing for Costa Rican eco-lodges, resorts, and tour operators attracting visitors to Central America's leading tourism destination.

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Tourism marketing in Colombia

Colombia 🇨🇴

Tourism marketing for Colombian hotels, eco-lodges, and travel operators as the country emerges as one of South America's most exciting destinations.

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Tourism marketing in Peru

Peru 🇵🇪

Tourism marketing for Peruvian hotels, tour operators, and travel brands attracting visitors to one of South America's most iconic destinations.

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Tourism marketing in Argentina

Argentina 🇦🇷

Tourism marketing for Argentine hotels, estancias, and tour operators attracting visitors to South America's most diverse and culturally rich destination.

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Tourism marketing in Ecuador

Ecuador 🇪🇨

Tourism marketing for Ecuadorian lodges, Galápagos operators, and hospitality brands attracting visitors to one of the world's most biodiverse countries.

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Tourism marketing in Dominican Republic

Dominican Republic 🇩🇴

Tourism marketing for Dominican all-inclusive resorts, boutique hotels, and experience operators attracting visitors to the Caribbean's most visited destination.

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Ready to Grow Your Tourism Brand in Chile?

Contact our team to discuss how we can help your Chile-based tourism or hospitality brand reach more travellers and drive bookings.

Digital Tourism Group is a Coaley Peak® agency